I Am Running My ECommerce Website But I Always Seen Bounce Rate

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"HI Fourm Members,
I am running my eCommerce website and we always targeting only Delhi NCR location but I always seen bounce rate always very high on my website how to control this? Share your views please.
"

1 Answer

High bounce rate means few things.

1.  Your website  content is not satisfying the audience
This is the most usual reason for high bounce rate. Your web page content might not be satisfying the intent and context of targeted audience.
You need to do a thorough content research and update the products/ content in  your website.

2.  High Bounce rate can also be due to referral spam

Referral spam is a technique to get high traffic to spaming website, check your google analytics to identify referral spam issues.

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