How To Control My Website Bounce Rate? It’s Increasing Day By Day
How to control my website bounce rate? It’s increasing day by day
1 Answer
Bounce rate, especially in percentage, is the number of users or visitors who leave the page without taking any specific action, such as finalizing a purchase, downloading a file, etc.
Before proceeding, make it clear that it is impossible to have a 0% bounce rate unless you have very few visitors. Not everyone who visits your webpage or website will be interested in your offer. Nonetheless, there are ways you can lessen the bounce rate, and in this post, we will show you some of them.
Since you realize what bounce rate implies, we should discuss its significance.
Remember that users who visit your site are likely to be interested in what you have to offer. But, if they bounce immediately, it means you failed to engage them. This is a disadvantage because the user can go to someone else and make money.
Also, it is also a ranking factor according to this Backlinko report. Pages that have a low bounce rate are more likely to rank on the first page of Google.
Finally, a very high bounce rate indicates that something is wrong with your site. This could be anything from a design flaw to bad materials.